I have developed a diverse portfolio of motion content for leading digital marketing and creative agencies in London. These campaigns typically encompass a fusion of live action, 2D animation, motion graphics, infographics, and mixed media elements. Below, you'll find a curated selection of digital campaigns tailored specifically for popular social media platforms, including Instagram, TikTok, YouTube, Twitter, and Facebook.
Inspiring villages
Two days shooting in two different beautiful locations for the Inspiring Villages brand. In this project, I served as both the art director and producer, handling the casting of models and directing the shoot to produce a series of short videos tailored for social media. Additionally, we conducted professional photography to showcase the five pillars of the brand. The still images were utilized in both print and digital formats.
Credits
Client: Inspiring villages
Art Direction: Rodrigo Rodriguez
Photography, filming: Natalia Atkins
Motion design: Jonathan Trujillo, Manuel Jimenez, Rodrigo Rodriguez
Monster Energy
Monster energy drinks campaign focuses on the retailers themselves, featuring Amrit, Lucy and Stephen who have all taken advantage of the resources on Sales Supercharged and are enjoying strong growth in their stores. I was given two scripts to create Lucy and Stephen videos based on Amrit version.
Credits
Advertising agency: Mercieca
Direction: Chris Rowland
Producer: Sophie Loader
Motion design, edits: Rodrigo Rodriguez
Tinder
I led a Tinder campaign, under the concept of diversity and targeted to Gen Z, created a series of gifs and videos, that spanned social media (YouTube, TikTok, Twitter, Facebook, Instagram) and outdoor billboards.
Credits
Production company: Unreasonable Studios
Direction: Claudia Casotti
Producer: Lauren Gibbs
Motion design: Rodrigo Rodriguez
The creation of Johnnie Walker advertisements entailed enhancing client-provided 3D graphics. Subsequently, the campaign was launched across different platforms, including billboards and other outdoor mediums of publicity.
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Credits
Production company: Unreasonable Studios
Direction: Claudia Casotti
Producer: Lauren Gibbs
Motion design: Rodrigo Rodriguez
Lastminute.com Group
As a freelance professional working with the lastminute group, I covered all brands and territories, including Italy, Spain, and the UK.
I closely teamed up with the marketing and production folks to ensure smooth delivery coordination across various websites, sticking to creative specs along the way.
Credits
Client: Lastminute group
Worked with the production team on several projects for different markets in Europe, including social media and banners to promote their travelling offers.
Motion design: Rodrigo Rodriguez
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